V captures attention on social media with his dynamic physical presence and bold fashion in TIRTIR campaign
The K-Beauty brand's first global ambassador showcases a powerful image ahead of BTS's 2026 group comeback

V of the group BTS has once again captured the spotlight, this time exuding lethal charisma in a bold red leather look.
On the 14th, V posted a series of striking behind-the-scenes photos from a TIRTIR beauty brand advertisement shoot on his personal social media, tagging TIRTIR and adding the playful phrase “Kim Tir.” The images feature V in a red leather jacket paired with matching pants, layered over a sleek black inner top, drawing instant attention with his standout style.
His damp, tousled hairstyle and piercing gaze amplify the image's intense allure, while one shot—showing V reclining nonchalantly on a crimson sofa with his jacket slipping casually off—conveys an effortless, relaxed vibe.


Another photo captures V's full physique and silhouette as he gazes directly into the camera, putting his impressive proportions and physicality on full display.
Adding to the campaign’s behind-the-scenes authenticity, V is also shown holding the brand’s signature red cushion and reviewing shots on a monitor in black-and-white.
Recently appointed as the first global ambassador for K-beauty brand TIRTIR, V is making a strong impression within the international cosmetics market. Meanwhile, BTS, the group to which V belongs, is set to reunite for a new album and world tour in the spring of 2026, generating worldwide anticipation for their full group activities.
Note “This article was translated from the original Korean version using AI assistance, and subsequently edited by a native-speaking journalist.”

Photo=V's SNS
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